Mag. Markus Murtinger
"Experience Management uncovers the needs and behavior of the target group and enables a customer-driven strategy and innovation within the company"
Introducing Markus Murtinger
Markus Murtinger is Director Consulting, Sales & Marketing of USECON, an internationally active usability and user experience engineering consultancy based in Vienna. Markus studied Business Administration at the Economic University of Vienna with focus on entrepreneurship and innovation, marketing, and tourism and leisure.
Expertise & Business Focus
Since 2006 Markus is responsible for the conduction of more than 100 strategic user and customer experience projects on a national and international level. In his work he focuses on strategic user experience management and user-centred innovation. He is member in multiple special communities (i.e. founding member of the working commitee “User Centred Product Innovation” of the German UPA) and lecturer at related symposia and conferences as well as author of numerous articles in miscellaneous publications.